peace Corps

As the Peace Corps was going through a monumental brand update, they needed a new website to reflect the progress they were making as an organization. 

My team collaborated with the client to figure out what was most important to their organization and their audiences. Our discovery process included:

• Card-sorting exercises with stakeholders

• Audience interviews with potential applicants

• Customer journey mapping

We remained focused on designing the website with the goal of getting more qualified people to apply to their volunteer programs. Using our discovery research I created user journeys to communicate to the client how people were interacting with the Peace Corps’ various communication channels. This research informed our information architecture and design decisions. 

As a user experience designer on the project I also worked on these UX activities

• Presenting high-fidelity page designs to the client

• Writing micro-UX copy

• Wireframing pages